New Social Media Boot Camp on June 25 at High Tech Maui

Social Media Boot CampLately, the surveys coming back from our workshops at High Tech Maui have shown a demand for more “advanced” social media training. For an island that was barely aware of social media a year-and-a-half ago, that shows good progress. The demand for the creation of our Maui Social Media Users Group (MauiSMUG) in January is also a good indication.

After much discussion and planning, we have revamped our social media series to include more advanced workshops on strategies and tools for businesses.

To ensure everyone has the prerequisite knowledge to participate in these advanced workshops (to be announced) in the next few weeks, I am kicking off the new series with our first ever Social Media Boot Camp on Saturday, June 25.

This six-hour intensive walkthrough of the social media landscape replaces all our previous 101 workshops, and includes:

  • Getting started in social media for your business:
    • General principles, mindsets, strategies, do’s and don’t's and etiquette.
  • Introduction to blogging for your business:
    • Find out why the blog is the new website, and why your website basically amounts to an overpriced online business card if it doesn’t include a blog.
    • Things to think about before starting a blog.
    • How blogs are hosted on the Web and how to start one.
    • How to come up with good content for your blog.
    • Best practices in blogging for maximum effect.
    • Blogging etiquette.
    • Connecting and autoposting your blogs to your social networks
    • Using services like Posterous to live blog.
  • Introduction to the current popular social networks—setting up accounts, profile management and basic best practices in:
    • Facebook
    • Twitter
    • LinkedIn

If you’re new to social media and need to learn the basics to get started, or if your staff needs training in social media for your business, this is the workshop for you. Sign up and learn what social media is all about, and how to jump in.

Date: Saturday, June 25, 2011

Time: 10:00 a.m. – 4:00 p.m.

Location: Malcolm Center, 1305 Holopono St., Suite 1, Kihei

Cost: $65

Seating limited to 30

Register Online!

Stay tuned to High Tech Maui to learn about the exciting new advanced workshops we’ll be offering in the coming months.

Social Media 101 for Business Workshop

Social Media buttonsWe’re starting our social media workshop series over again at High Tech Maui, beginning with “Social Media 101 for Business.”

This is the workshop for newbies, or anyone looking for a refresher. We’ll be focusing on describing in layman’s terms how today’s Internet and World Wide Web is weaving itself into our lives and businesses, and presenting the framework necessary to start building it into your plans and strategies going forward.

Static websites and email alone no longer work as a viable strategy for your online presence. Come and see how the world is evolving into a global culture of engagement conversations with real people instead of machines.

We’re scheduling these in the afternoons by popular request!

Date: Tuesday, April 12, 2011
Time: 3:00pm – 6:00pm
Location: Malcolm Center, 1305 Holopono St., Suite 5, Kihei, Maui, Hawai‘i
Cost: $25
Seating is limited to 20, so register now!

Social Media 101 Workshop

Social Media buttonsOur 2011 social media workshop series starts on January 20 with the basics—the “Social Media 101″ workshop—sponsored by High Tech Maui.

This is the workshop for newbies, or anyone looking for a refresher. We’ll be focusing on describing in layman’s terms how today’s Internet and World Wide Web is weaving itself into our lives and businesses, and presenting the framework necessary to start building it into your plans and strategies going forward.

Seating is limited to 20, so register now!

Date: Thursday, January 20, 2011
Time: 9:00am – 11:00am
Location: Malcolm Center, 1305 Holopono St., Suite 5, Kihei, Maui, Hawai‘i
Cost: $25

Maui Photo Festival Pre-conference

Maui Photo Festival LizardIn case you haven’t heard, I’m presenting “Social Media for Photographers” as a pre-conference workshop at the Maui Photo Festival this Wednesday, August 25, 2:00-5:00 p.m. at the Hyatt Regency Maui.

This is a special version of our “Social Media 101″ workshop tailored specifically for photographers. It happens to be something I’m intimately acquainted with.

For those who don’t know, I was a full time professional photographer myself after I left the computer industry, and circled back to technology by using (what became known as) social media to promote my photography after moving from the mainland to a rock in the middle of the Pacific Ocean. Today, I still shoot, but most of my work becomes the images and graphics for my social media practice.

Hope to see you at the conference. Who’s going to be there?

 

How To Use Social Media To Improve Your Business

Kathy Becklin with Kaiscapes Internet ConsultingBack in February, Peter gave his first “Social Media 101″ workshop with High Tech Maui, a program of the Maui Economic Development Board. Due to popular demand, this was followed up by in-depth workshops on Facebook, blogging and Twitter over the following months.

We are now repeating the series, starting from the beginning with How to Use Social Media to Improve Your Business for those who missed it (or just want to experience it all over again), only this time, I will be teaching the workshop. Peter will be there too, but it’s time I took the stage and presented my take on things.

This class is on Wednesday, June  30, 2010, 9:00–11:00 a.m. at Malcolm Center (MEDB), 1305 Holopono St., Suite 1 in Kihei.

The agenda will be similar to the last time, but incorporates some of the changes that have happened in the social media world over the last few months.  Just like last time, I’ll be giving you some straight scoop, dispelling some myths and providing as much guidance as I can to help you decide whether social media should be a part of your business strategies going forward, and how to proceed.

Registration is $25, and limited to 20 people. Sign up quickly before the class fills up!

Over the next few months, we’ll be repeating the rest of the workshop series, including blogging, Facebook and Twitter, plus adding a few new workshops in response to demand for hot topics such as RSS feeds and LinkedIn.